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Amazing benefits of WordPress to empower your business website.

Gautam Goyal from Houston says that WordPress emerged as a blogging platform but these days, it has become a full-fledged content management system (CMS). Because of this, many people and businesses have started opting for this powerful and simple-to-use piece of software. We are here with a few of the benefits of using WordPress. 

There exists many different website management packages in the market. Right from Dot Nuke to Joomla each one has its place in the world of website makers. The major problem for many of the people and businesses is that they don’t have much technical expertise or capital to make some of these solutions work for them. 

Luckily, WordPress is a free platform and it never require a lot of technical knowledge. It is a robust content management system powering many online people and businesses. It is estimated that 33% of the websites online make the use of WordPress to exist. 

Before moving to the distinct advantages of using WordPress, let us overcome a popular myth stating: “WordPress is just a blogging platform.” 

WordPress is much more than just being a blogging platform. You can use it as a standard website, e-commerce site, social networking site and whatever else you wish to do with it. If you think that any of these can cost a lot of money, you are wrong. Nowadays, you can get a professional WordPress website built for you for around $200. Or even for much less you can build one for yourself. 

Gautam Goyal Houston bring the following benefits of using WordPress. 

1. Search Engine Optimization (SEO)

Even though WordPress is not integrally SEO-friendly, there are numerous easy ways to fix this issue. The number of plugins and SEO extensions that exist on the WordPress platform make it easy for anyone to enhance their SEO with a little work or coding required. You can also make use of Yoast which is one of the best and easy to configure. 

2. Ease of use

Even if you are not familiar with the content management systems and you don’t even have a programmer or designer on staff, you can easily build a professional site using WordPress. In terms of administration, WordPress is much easier to use than any of its other competitors. The administrative interface is much more intuitive, adding content is simple and quick and installing plugins also takes very little effort. 

Using WordPress, you don’t need to be dependent on web designer. You can easily login to the dashboard and add, edit as well as remove anything through few clicks. The WordPress dashboard is much easy to understand and to use. 

3. Quick installation

Most of the major web hosting providers offer quick and simple one click installation of WordPress. You don’t need to worry regarding the download of WordPress and installation of files and use of FTP server to upload them. You simply have to visit the hosting provider’s control panel and click “Install WordPress” and within a few minutes it will start. 

4. Security

None of the software packages are completely free from every vulnerability. However, WordPress is known for being a lot more secure. There have been a handful of security exploits in WordPress over years and especially they are less when compared to other website management systems. Apart from this, there is a necessary thing you must do, it is ensuring the safety of your data by having regular backups. 

5. WordPress Plugins

There are thousands or may be even millions of WordPress plugins that ease out your work. No matter what you wish to do, chances are pretty good that you will find plugin to do it. 

There exists plugins to:

  • Integrate your site with social media
  • Help you to do a podcast
  • Track the metrics for site
  • Turn the site to an online store
  • And much more

These plugin options allow you to customize your site in whichever way you want and all can be done with a few clicks of button. 

Is WordPress for you?

WordPress is a superior choice for most of the online users but there are some exceptions. If you have a background with Joomla or Drupal, for instance if you wish to stick with such platforms that leverage knowledge. Also, WordPress may not be as instinctive as other platforms if you wish to create a simple blog. 

To understand whether WordPress is truly correct for you, you need to identify what you wish to do with your online presence. You must consider all the functions and features that you want such as online catalog, forms, online shopping cart, connectivity with social media and much more. Systematically go through the list, do some legwork to see whether there are WordPress plugins to do your work. 


Gautam Goyal Houston brought you these major benefits of using WordPress to empower your business and help you understand whether WordPress is correct for you or not. 

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